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Important Risk Warning
1. Some of the investment products are Structured Investment Products which may involve derivatives. The investment decision is yours but you should not invest unless the intermediary who sells it to you has explained to you that the product is suitable for you having regard to your financial situation, investment experience and investment objectives.
2. Unit Trusts, Bonds, Certificates of Deposit (CDs), Structured Investment Products and the investment-linked insurance plan are NOT equivalent to time deposits. Unit Trusts are investment products and some may involve derivatives.
3. The price of securities may move up or down and may become valueless. Losses may be incurred as well as profits made as a result of buying and selling securities.
4. In the worst case scenario, the value of the funds may be worth substantially less than the original amount you invested (and in an extreme case could be worth nothing).
5. Issuer's Risk – Bonds, CDs, Structured Investment Products and the investment-linked insurance plan are subject to both the actual and perceived measures of credit worthiness of the issuer. There is no assurance of protection against a default by the issuer in respect of the repayment obligations. In the worst case scenario (e.g. insolvency of the issuer), you might not be able to recover the principal and any interest/coupon, if applicable, and the potential maximum loss could be 100% of invested amount and no interest/coupon received.
6. Investors should not make investment decisions based on this material alone.
7. Investment involves risks. Past performance of investment products are no guide to future performance. For details of the investment products and the investment-linked insurance plan, their related fees and charges and risk factors, please refer to the individual product materials.
8. Currency conversion risk – the value of your RMB deposit will be subject to the risk of exchange rate fluctuation. If you choose to convert your RMB deposit to other currencies at an exchange rate that is less favourable than the exchange rate in which you made your original conversion to RMB, you may suffer loss in principal.
9. RMB is currently not freely convertible and subject to regulatory restrictions. For personal customers, conversions conducted through RMB deposit accounts with banks in Hong Kong are subject to the limit of up to RMB20,000 per person per day. You should allow time for conversion of RMB from/to another currency of an amount exceeding the daily limit.
10. RMB denominated products are subject to liquidity risk as there may be no regular trading and active secondary market for RMB Income Instruments. The bid and offer spread of the price of RMB Income Instruments may be large, so investors may incur significant trading and realisation costs and may suffer losses accordingly.
11. Additional risks are disclosed in the Risk Disclosure section. Please refer to Risk Disclosure section for details.

Structured Investment Products (except for Callable Fixed Deposits), Deposit Plus and CDs are not protected deposits and are not protected by the Deposit Protection Scheme in Hong Kong.

The information in this document does not constitute a solicitation for the making of any deposit or investment in any products referred to herein. You should carefully consider whether any investment products or services mentioned herein are appropriate for you in view of your investment experience, objectives, financial resources and circumstances. This material has not been reviewed by the Securities and Futures Commission of Hong Kong.

Promotional Terms and Conditions
General Terms and Conditions:
1. The promotional period is from 21 May 2012 to 21 July 2012, both dates inclusive (the "Promotional Period").
2. The various offers under this promotion (collectively, the "Offers") are exclusive to selected accountholders of an Integrated Account – HSBC Advance (the "Account") of The Hongkong and Shanghai Banking Corporation Limited, Hong Kong (the "Bank") to whom this direct mailer is specifically addressed (each a "Customer" and collectively the "Customers"). The Offers apply to any Account of which the Customer is the sole or principal accountholder ("Applicable Account"). A Customer who has successfully applied for the designated product(s)/service(s) or executed the specified amount(s) of the designated transaction(s) via the Applicable Account(s) or other account(s) (if applicable) as referred to in these Terms and Conditions during the Promotional Period will be entitled to the Offers as below mentioned (the "Eligible Customers").
3. For joint Accounts, only the principal accountholder is entitled to the Offers.
4. The dates and amounts appearing in the Bank's record will be conclusive as to the date on which the Account was opened, terminated or converted and amount of balances/number of transactions carried out.
5. Unless specified below, Eligible Customer shall receive Wellcome supermarket coupon (the "Shopping Coupons"). The Shopping Coupons will be mailed on or before 31 December 2012 to the Eligible Customer's local correspondence address according to the Bank's record at the time of mailing. Shopping Coupons are not replaceable in the event of any loss or damage, including without limitation in any lost in transit after being mailed out by the Bank.
6. Eligible Customers who cancel the designated product(s)/service(s) or terminate or convert their Applicable Account to an Integrated Account – SmartVantage through which the designated transaction was conducted before the Shopping Coupons are
mailed out will not be eligible for the Offers.
7. The Shopping Coupons are available while stock lasts. The Bank reserves the right to replace the Shopping Coupons with alternative gifts without prior notice. The Shopping Coupons offered under this promotion (or any alternative gifts) is not transferable and cannot be converted to cash. The Bank is not responsible for and shall have no liability in respect of the quality of the products and services provided by the supplier of the Shopping Coupons in this promotion.
8. In the event that an Eligible Customer is also entitled to other prevailing promotional offers for or relating to the same product/service, the Bank reserves the right to provide only the offer of the highest value to the customer.
9. The Offers are provided subject to the prevailing regulatory requirements. In the event of a dispute arising out of this promotion, the decision of the Bank shall be final and conclusive.
10. The Bank reserves the right to change these Terms and Conditions at any time and the Offers may be withdrawn by the Bank at its discretion without prior notice.
11. Employees of the Bank are not eligible for the Offers.
12. All remarks and footnotes stated in the promotional materials are intended to serve as part of these promotional terms and conditions. If there is any discrepancy between the remarks and footnotes and the Terms and Conditions set out herein, the Terms and Conditions set out herein shall apply.
13. All the Terms and Conditions listed herein are governed by and construed in accordance with the laws of Hong Kong Special Administrative Region.
14. If there is any discrepancy between the Chinese and English versions of these Terms and Conditions, the English version shall prevail.

(A) Specific Terms and Conditions for Completion of Risk Profiling Questionnaire ("RPQ") Offer
1. Eligible Customers who complete Risk Profiling Questionnaire ("RPQ") during the Promotional Period will be eligible for HK$50 worth of Shopping Coupons. Customers who had completed a RPQ in the past 3 months (between 19 February 2012 and 20 May 2012) will NOT be eligible for this RPQ offer.
2. Each Eligible Customer is entitled to this offer once only irrespective of the number of RPQ conducted during the Promotional Period.

(B) Specific Terms and Conditions for Increase of Average Monthly Securities Turnover Offer:
1. Securities turnover includes all the following securities trading transactions conducted by the Eligible Customer during the Promotional Period through an Account which the Eligible Customer is the principal accountholder or sole accountholder:
- Purchase and sale of local and overseas securities trading (excluding switching/transfer of securities, HSBC Stocks Monthly
Investment Plans and Initial Public Offerings (IPO) of stocks including applications and deposit of new IPO securities)
2. The increase in Average Monthly Securities Turnover refers to the increase in the absolute value of the average securities turnover in June and July 2012.

Customers who increase securities turnover in
June and July 2012

Calculation of net increase in Average Monthly Securities Turnover (as per the Bank's record )
Difference between the customer's Average Monthly Securities Turnover indicated in this direct mailer (which is the Average Monthly Securities Turnover in the past 6 months, i.e. during the period of November 2011 and April 2012) and the Average Monthly Securities Turnover of June and July 2012

Eligible Customers shall receive HK$150 worth of Shopping Coupons for every HK$150,000 net increase in Average Monthly Securities Turnover. Each Eligible Customer is entitled to a maximum of HK$450 worth of Shopping Coupons.

3. The following table illustrates eligibility of the offer under different scenarios.

Example

Past 6 months average securities turnover (a)
HK$100,000
HK$100,000
HK$100,000
HK$100,000

Securities turnover for June 2012 (b)
HK$250,000
HK$0
HK$550,000
HK$150,000

Securities turnover for June 2012 (c)
HK$250,000
HK$500,000
HK$550,000
HK$150,000

Net increase in Average Monthly Securities Turnover = difference between past 6 months' Average Monthly Securities Turnoverbefore May 2012 and the Average Monthly Securities Turnover for June and July 2012 (d) = ((b)+(c))/2-(a)
HK$150,000
HK$150,000
HK$450,000
HK$50,000

Shopping Coupons entitled (a max. of HK$450 worth of Shopping Coupons)
HK$150
HK$150
HK$450
Not Eligible

(C) Specific Terms and Conditions for New-to-Product Category Take-up Offer ('New-to-Product Offer')
1. Eligible Customers who newly subscribe to investment products during the Promotional Period and fulfil the minimum transaction amount requirements for a single transaction will be eligible for HK$100 worth of Shopping Coupons if such investment product take-up is new to the Eligible Customers' Portfolios. Each Eligible Customer can enjoy up to HK$300 worth of Shopping Coupons if they subscribe to three investment products each under different investment product categories. Details of the eligible product categories are provided under Clause 2 below.
2. To enjoy the New-to-Product Offer, the Eligible Customers must – have no holdings or have never conducted any transaction in any of the following product categories (each of (a) to (c) below is a "product category") between 19 May 2011 and 20 May 2012 (both dates inclusive):
(a) Lump-sum subscriptions of Unit Trusts (including Unit Trust Monthly Investment Plans and switching of Unit Trusts)
(b) Purchase of Bonds/Certificates of Deposit (including IPO)
(c) Subscription of Equity-linked Investment/Structured Notes/Structured Investment Deposits (SID)/Capital Protected Investment
Deposits (CPI)/Deposit Plus (DPS)
AND successfully apply for a product in the following corresponding product category† (each of (d) to (f) is a "product category") during the Promotional Period:
(d) Lump-sum subscriptions of Unit Trusts (excluding Unit Trust Monthly Investment Plans and switching of unit trusts)
(e) Purchase of Bonds /Certificates of Deposit (excluding IPO)
(f) Subscription of Equity-linked Investment/Structured Notes/Structured Investment Deposits (SID)/Capital Protected Investment
Deposits (CPI)/Deposit Plus (DPS)
THAT fulfil the minimum transaction amount requirement of HK$50,000 (or equivalent in foreign currency) or above for a single transaction under product category (d) to (f).
† (d) is the corresponding product category for (a), (e) for (b), and (f) for (c). It follows that an Eligible Customer who has holdings
in (a) during the specified period and successfully applies for (d), (e) or (f) that meets with the minimum requirement above
mentioned will still be eligible for the New-to-Product Offer for (e) and (f), but not for (d). Likewise for the other product
categories.
3. Each Eligible Customer is entitled to this offer once under each product category irrespective the number of transactions conducted under the same product category.
4. Eligible Customers are entitled to a maximum of HK$300 worth of Shopping Coupons.

(D) Specific Terms and Conditions for placement of Foreign Currency / RMB time deposit with new funds ('Foreign Currency Offer')
1. Eligible Customers who newly place a Foreign Currency/RMB time deposit with new funds* during the Promotional Period with the minimum transaction amount of a single transaition of HK$100,000 or above (or equivalent in foreign currency) will be eligible for HK$100 worth of Shopping Coupons if the Eligible Customers have no holdings or have never conducted any Foreign Currency/RMB time deposit between 19 May 2011 and 20 May 2012 (both dates inclusive). The New Fund Balance refers to the net growth in the Eligible Customer's Total Relationship Balance (TRB).
2. Each Eligible Customer is entitled to this offer once irrespective the number of placement of Foreign Currency/RMB time deposit conducted.
3. Eligible Customers is entitled to a maximum of HK$100 worth of Shopping Coupons.
*The following terms and conditions are applicable to Foreign Currency Offer specified above:
(i) The New Fund Balance refers to the net growth in the Eligible Customer's TRB in the month of August 2012, by reference to the same in the month of April 2012, according to the Bank's record.
TRB takes into account the following:
Hong Kong dollar/Renminbi/foreign currency deposits
Market value of the following investments: Local and Overseas Securities, Unit Trusts, Bonds, Certificates of Deposit, Equity Linked Investments, Structured Notes, Stock/Unit Trust Monthly Investment Plan as well as Wayfoong Statement Gold
Deposit amounts of Deposit Plus and Structured Investment Deposits (including Capital Protected Investment Deposits)
Utilised lending facilities (excluding mortgages and amounts outstanding on credit cards)
Saving and investment portions of life insurance policies, HSBC MPF balances and HSBC ORSO Defined Contribution Scheme balances which are administered by HSBC Life (International) Limited
To determine the Eligible Customer's overall TRB in sole capacity, the applicable TRB of all the Eligible Customer's personal sole account(s) held or registered under the same name and identity number, and all the Eligible Customer's joint account(s) held or registered with the same joint accountholder(s) under the same name(s) and identity number(s) will be included in the calculation. There may be a time lag before the value of certain investment transactions (i.e. Initial Public Offering subscriptions for Securities, Bonds, Open-end Funds and Certificates of Deposits) and life insurance policies will be included in the TRB due to the processing time required and therefore may affect the TRB in the Bank's record.
(ii) Time deposit renewal and Existing Funds do not qualify. Existing Funds refer to funds (whatever currencies they are in) that the customer currently maintains with the Bank.
Notes: In the event that Renminbi is one of the selected currencies for time deposit offer, please note that Renminbi deposit service is only applicable to Hong Kong identity card holders. For information on Renminbi product/service restrictions, please refer to the factsheet available at any of the HSBC branches.

(E) Specific Terms and Conditions for HSBC Advance Visa Platinum Card Take-up Offer ('Card Offer')
1. Eligible Customers who successfully apply for an HSBC Advance Visa Platinum Card as the principal accountholder during the Promotional Period and spend HK$1,000 or above within the first two months of the credit card issuance (i.e. issuing date of the
new card) will be eligible for HK$100 worth of Shopping Coupons.
2. The total amount spent in the first two months of card issuance will be calculated by card level and includes all types of valid posted sales transactions effected with the new primary credit card (including but without limitation, cash advances, bill payments, online purchases, mail and telephone orders, insurance payments, Octopus Automatic Add Value service, balance transfer or posted instalment payments of an instalment plan). Non-sales transactions (including but without limitation, casino transactions, other transactions without sales slips, finance charges, cash advance charges, late charges, annual fee charges or online tax payment). The amounts of unposted/cancelled/refunded transactions are also not included.
3. Customers who are current holding or have cancelled any HSBC Advance Visa Platinum Card or HSBC Premier MasterCard® credit card issued by the Bank (including primary and additional card) in the twelve months preceding 21 May 2012 (i.e. after 20 May 2011) are not eligible for the Card Offer.
4. Each Eligible Customer is entitled to this offer once even if the Eligible Customer applies for more than one HSBC Advance Visa Platinum Card during the Promotional Period.
5. Eligible Customers are entitled to a maximum of HK$100 worth of Shopping Coupons.

Risk Disclosure
Unit Trusts

1. Funds which are invested in certain markets and companies (e.g. emerging, commodity markets and smaller companies etc) may also involve a higher degree of risk and are usually more sensitive to price movements.
2. Credit Risk/Interest Rate Risk – a fund that invests in fixed income securities may fall in value if interest rates change, and is subject to the credit risk that issuers may not make payments on such securities. Price of the fund may have a high volatility due to investment in financial derivative instruments and may involve a greater degree of risk than in the case with conventional securities.
3. Counterparty Risk – a fund will be exposed to credit risk on the counterparties with which it trades in relation to financial derivative instrument contracts that are not traded on a recognised exchange. Such instruments are not afforded the same protections as may apply to participants trading financial derivative instruments on organised exchanges, such as the performance guarantee of an exchange clearing house. A fund will be subject to the possibility of insolvency, bankruptcy or default of a counterparty with which a fund trades such instruments, which could result in substantial loss to a fund.

Bonds / Certificates of Deposits (CD)

1. Bonds/CDs are mainly for medium to long term investment, not for short term speculation. You should be prepared to invest your funds in bonds/CDs for the full investment tenor; you could lose part or all of your investment if you choose to sell your bonds/CDs prior to maturity.
2. It is the issuer to pay interest and repay principal of bonds/CDs. If the issuer defaults, the holder of bonds/CDs may not be able to receive back the interest and principal. The holder of bonds/CDs bears the credit risk of the issuer and has no recourse to HSBC unless HSBC is the issuer itself.
3. Indicative bond/CD prices are available and bond/CD prices do fluctuate when market changes. Factors affecting market price of bonds/CDs include, and are not limited to, fluctuations in interest rates, credit spreads, and liquidity premiums. The fluctuation in yield generally has a greater effect on prices of longer tenor bonds/CDs. There is an inherent risk that losses may be incurred rather than profit made as a result of buying and selling bonds/CDs.
4. If you wish to sell the bonds/CDs purchased through HSBC, HSBC may repurchase them based on the prevailing market price under normal market circumstances, but the buying price may differ from the original selling price due to changes in market conditions.
5. There may be exchange rate risks if you choose to convert payments made on the bonds/CDs to your home currency.
6. The secondary market for bonds/CDs may not provide significant liquidity or may trade at prices based on the prevailing market conditions and may not be inline with the expectations of the bond/CD holders.
7. If a bond/CD is early redeemed, you may not be able to enjoy the same rates of return when you re-invest the funds in other investments.

(F) Specific Terms and Conditions for Life Insurenace Offer (the "Life Insurance Offer")
1. The Life Insurance Offer is only applicable to successful applications in respect of a new purchase of RetireIncome Annuity Plan (RIAP), Lifestyle Wealth Protection Plus (LWPP) or EarlyIncome Annuity Plan (EIAP) within the period of 1 January 2012 to 31 December 2012 (both dates inclusive) and shall at all times be subject to below Terms and Conditions
2. A customer who has withdrawn/cancelled an application/policy for the same insurance plan within the past six months will not be entitled to the Life Insurance Offer.
3. If an Eligible Customers who is entitled to receive the Life Insurenace Offer under this promotion is also entitled to the other offer(s) under another concurrent promotion run by the Bank in respect of the same type of designated product or service, such customer is only entitled to receive the offer of the highest value at the Bank's discretion.
4. Life Insurance Offer under this promotion is not applicable to policies applied in company name.
5. Life Insurance Offer in this promotion are not exchangeable for cash and are not transferable.
6. All insurance applications are subject to approval by HSBC Life (International) Limited.
7. The 2% First-year Premium Discount is only applicable to successful applications in respect of a new purchase of RIAP or LWPP within promotional period AND the policy must be issued within the period of 1 January 2012 to 28 February 2013 (both dates inclusive).
8. The 1% First-year Premium Discount is only applicable to successful applications in respect of a new purchase of EIAP within promotional period AND the policy must be issued by HSBC Life (International) Limited within the period of 1 January 2012 to 28 February 2013 (both dates inclusive).
9. For monthly payment of premium, customers are required to pay the first three month's premium upfront with the discount deducted from the initial payment.
10. For premiums paid on annual basis, the amount of premium payable in the first year will be calculated as "full annual premium x 0.98" (for RIAP or LWPP) or "full annual premium x 0.99" (for EIAP).
11. For other promotional offers on WholeLife Protection Plan and investment-linked insurance plan, please contact our branch staff or refer to the relevant promotional materials. Terms and Conditions apply.

All life insurance plans are underwritten by HSBC Life (International) Limited. HSBC Life (International) Limited is authorised and regulated by the Commissioner of Insurance of the Hong Kong SAR. The Hongkong and Shanghai Banking Corporation Limited is an insurance agent authorised by HSBC Life (International) Limited. The information shown is intended as a general summary. For charges and details, please refer to the relevant Product Brochures and policies or contact any HSBC branches or staff for offer details.

(G) Specific Terms and Conditions for 0.25% Flat Initial Charge Reduction for Subscription of Open-end Funds after Completion of Risk Profiling Questionnaire (the "Unit Trust Offer"):
1. The Unit Trust Offer is applicable to any Eligible Customer who completes the Risk Profiling Questionnaire ("Eligible Customer") during the Promotional Period.
2. The Unit Trust Offer is only applicable to the lump-sum subscription orders of open-end funds (excluding CapitALL funds and funds in the "No Subscription Fee Series", guaranteed funds and Unit Trust Monthly Investment Plan) made through HSBC branches in Hong Kong or HSBC phonebanking services within two months from the date of completion of the Risk Profiling Questionnaire.
3. The Unit Trust Offer is applied on top of the HSBC Unit Trust initial charge preferential pricing (if applicable).
4. Other promotional offers on open-end funds initial charge may be available from time to time. Eligible Customers may or may not enjoy this Unit Trust Offer with the prevailing promotional offers. Please refer to the Terms and Conditions for the respective promotional offers for details.
5. The exact initial charge may vary slightly depending on the individual fund house calculation logic.
6. All other fees/charges applicable to the relevant fund (including switching fees, redemption fees, management fees and other fees) still apply.
7. The Unit Trust Offer and the prevailing open-end funds preferential initial charge offer may be changed from time to time at the discretion of the Bank without prior notice.

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